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For All Mum Kind with Vicki O Callaghan • BabyBoo

For All Mum Kind

Kids & Family

Vicki O Callaghan is one half of Irish baby clothing and accessories brand BabyBoo. They are the guys who make those awesome drool busting bandana bibs we all love. She is also the mum to her gorgeous little girl Ruby. During Ruby’s early months she struggled dreadfully with reflux. Vicki was horrified that not only did it take her forever to get anyone to correctly diagnose her poor daughter, the advice she got on how to deal with the problem included “why don’t you just wear three bibs at a time?” Fed up of ruining cute outfit after outfit with ugly plain bibs, Vicki and her old college friend decided that enough was enough and BabyBoo was born. At the beginning the motivation was simple: to be able to earn enough to have the flexibility in her day to be able to drop her daughter to school, like her mum did her. And now, after years of hard work their bibs are being sent all over the world, they are used by a host of celebrities and are the toast of mums everywhere. Being a mum has changed Vicki and made her realise how strong she actually is. She fully admits that the expectation of the mother she thought she would be, and the mother that she’s turned out to be are two different things. But just like in business, motherhood has taught her to be flexible in life, and to have a new found patience that she did not have before. I would like to thank Vicki for being so open about how she got her foothold in business and I hope this episode is an inspiration to any other mums who think they may be sitting on a fantastic business idea. Go out there and do it ladies. If you haven't already I highly recommend you check of BabyBoo’s fantastic range of products. We have used their bibs on Alice from day one and they are not only stylish but hugely functional and hard wearing too: https://babyboo.ie You can also follow her on Instagram: https://www.instagram.com/babyboo.ie/ Pamela x Subscribe on iTunes: https://itunes.apple.com/ie/podcast/for-all-mum-kind/id1456045096?mt=2 Listen on Spotify: https://open.spotify.com/show/5q5ErY3McbYLuzC2qGfxVz


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